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04/29/2024

Xiamen International Flower Trials Celebrates Success as Premier Industry Event

April 22-23, 2024 Xiamen International Flower Trials, referred to as „New Flower Trials“ (XIFT), was held by Ernst Benary Samenzucht GmbH, Xiamen Ican Seed Co. and Fujian Flower Association. The first brand event of the Chinese flower breeding industry - XIFT, attracted friends from home and abroad, enterprises of seed and seedling, scientific research units and individual breeders. Nearly 1,000 people gathered to celebrate this event together.

The exhibition area of XIFT covers a total of 40,000 square meters. There were more than 80 exhibitors who joined in from domestic and foreign enterprises and scientific research institutions. More than 1,200 new and excellent varieties were shown! The exhibition aims to promote the high-quality development of the flower industry, focusing on the protection and breeding of flower germplasm resources and the transformation of new varieties of ownership.

During the exhibition, the jury of industry experts selected 39 „New Flowers Award“ winners from more than 1200 new varieties, and selected 4 „Annual Outstanding Breeder“ awards from the exhibitors. Among them, the Ptilotus exaltatus Matilda from Benary won the gold medal, and four units including Benary and Selecta-One were awarded the „Annual Outstanding Breeder“ awards for their professional independent research and development level, excellent new varieties, and outstanding contributions to the flower industry.

For more information, videos and pictures please contact us at marketing@benary.com